Registration

Key Topics

• Facebook Marketing for Real Estate
• Know Your Ideal Client
• Content That Sells Without Being Sales
• Setting Up Facebook Ads for Leads
• Tracking Results & Optimising Leads

Learning Outcomes

By the end of this seminar, participants will be able to:

• Understand the fundamentals of Facebook marketing and its relevance to real estate.
• Identify and define their ideal client profiles to tailor marketing efforts effectively.
• Create engaging, value-driven property content that attracts interest without sounding overly promotional.
• Set up, manage, and run Facebook ad campaigns that generate high-quality buyer, seller, and investor leads.
• Analyse and track campaign performance to optimise results and maximise return on ad spend.
• Apply practical strategies to build personal brand visibility and trust within the real estate market.

Who Will Benefit

• Valuers
• Property Managers
• Estate Agents
• Property Consultants
• Developers & Investors

Speaker - Christina Edward

Christina Edward is a corporate trainer and Marcom expert with over 15 years of experience in digital marketing, branding, PR and corporate communication. She has worked with notable brands like Digi Telecommunications and Sunway University and is currently the Senior Marketing Manager at Hartamas Real Estate. Christina began her career in public relations, moved into digital marketing, and found her passion in training, where she has trained over 1,000+ professionals across industries to grow their visibility and skills. Her sessions are known for being practical, relatable and hands-on, catering to executives, managers and cross-functional teams. She simplifies complex marketing and communication concepts to empower participants with confidence and clarity.